I was recently in an HR meeting, where local vendors pitched us discounted services based on our employer affiliation. And everyone in the room got to witness both effective and terrible uses of metaphors.A pre-order pick-up grocery service called MyGofer, pitched us this way. "You try and squeeze in your...

I knew I didn't like high-speed rail. Because the idea of any new grandiose government-led initiative makes me uneasy. But now I know why. And this is one of the reasons why "Reason" is one of my most influential sources.

I know everything about you. I even know the message I'll hear if I get your voicemail right now.Hi, this is "Your Name". I can't come to the phone right now, but if you leave your name, number and a brief message, I'll get back to you as soon as...

My overall goal for this blog is that it serves as your daily devotional for critical thought.More than that, I hope that this blog and my twitter account serve as some sort of aggregate for you in terms of keeping you up to speed on politics, marketing, faith and technology -...

When British Airways introduced the mini-fridge on long international flights, they held focus groups to figure out how to best stock these cold goodie bins.The results? People wanted light salads and apples. But, what did people ask the flight attendants for when they woke up in the middle of the...

I hear this far too often. The fear of a newly appointed Republican politician "legislating morality."Here's the problem with this statement. ALL legislation is morality-based. Consider what the new healthcare bill was? That bill says that it's a moral injustice that those with pre-existing conditions can't qualify for healthcare at...

If you watch Hulu, you may have seen previews for "Downsized", a reality TV show about a formerly rich family who are now on food stamps, and taking odd jobs and dumpster diving just to pay the mortgage on their mansion.Here's the crazy part. In the preview, their lawyer explains...

This ad wasn't a joke. Did you read the bullet points? One said "Treat citizens like customers." This TV ad was created by candidate Rick Synder, who ran and won the race to become Michigan's governor this past Tuesday.This idea of "running a state like I ran my business" has...

No matter what your political views, we learned some interesting lessons Monday night.One of the most important takeaways for me came from the California Gubernatorial election where former President and CEO of eBay, Republican Meg Whitman, spent a record $170 million on the race, which she lost to Democratic challenger Jerry Brown.Money...

I wasn't sure about voting this year. I live in Illinois. And Illinois sucks...politically at least. The system is inherently corrupt. There's no getting around it. Except to not vote. And feel a sense of moral superiority in not embracing the system.And I was mentally there. But, I needed encouragement....